VUKOVIĆ, Dijana; KERUM, Fani; ŽUKINA, Miroslava. Consumer Preferences and Reactions to Brand Expansion. Naše gospodarstvo/Our economy, [S. l.], v. 70, n. 2, p. 47–62, 2024. DOI: 10.2478/ngoe-2024-0011. Disponível em: https://old.journals.um.si/index.php/oe/article/view/4515. Acesso em: 24 nov. 2025.