Application of the Huff’s probability model on selected large-area retail units in Košice in the context of transformational changes in retail after 1989 in Slovakia

Authors

  • Jana Fertaľová , University of Prešov, Faculty of Humanities and Natural Sciences
  • Pavol Varga , University of Prešov, Faculty of Humanities and Natural Sciences

DOI:

https://doi.org/10.18690/rg.2.2.2911

Keywords:

retail, shopping behaviour, Slovakia, hypermarket, retail store, intensity of attendance, accessibility area of attendance, the Huff´s probability model

Abstract

After 1989 there have been rather significant qualitative and spatial changes in retail trade network in Slovakia. The behaviour of trader as well as consumer is changing. Supranational trade networks with their large hypermarkets are penetrating our trade. In last four years the share of hypermarket shopping in Slovakia has increased more than twice, and the share of small shops and counter shops is decreasing despite the fact that they keep the highest average annual shopping frequention. Hypermarkets continuously make a profit of new customers.

Author Biographies

  • Jana Fertaľová, , University of Prešov, Faculty of Humanities and Natural Sciences

    Presov, Slovakia. Email: jankageo@unipo.sk.

  • Pavol Varga, , University of Prešov, Faculty of Humanities and Natural Sciences

    Presov, Slovakia. Email: pallito@pobox.sk.

Published

31.12.2007

Issue

Section

Scientific Articles

How to Cite

Fertaľová, J. ., & Varga, P. . (2007). Application of the Huff’s probability model on selected large-area retail units in Košice in the context of transformational changes in retail after 1989 in Slovakia . Journal for Geography, 2(2), 63-72. https://doi.org/10.18690/rg.2.2.2911